Two Days Course
Day One: Exploration and Creativity
Morning: Creative Business Ideas
Tool Usage: Utilize mind mapping tools to help entrepreneurs organize and expand their ideas.
Business Theory: Introduce the "Blue Ocean Strategy" to help entrepreneurs think about creating and tapping into new markets.
Activity: Idea Salon - Entrepreneurs use mind maps to present their business ideas and discuss based on the Blue Ocean Strategy.
Afternoon: Risks and Opportunities in Entrepreneurship
Tool Usage: Teach SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to help entrepreneurs evaluate their business ideas.
Business Theory: Introduce Porter's Five Forces model to aid in understanding the competitive landscape of an industry.
Activity: Risks and Opportunities Analysis - Groups use SWOT analysis and the Five Forces model to analyze their business ideas.
Day Two: Assessment and Planning
Morning: Assessing Entrepreneurial Desire and Capability
Assessment Method: Use Myers-Briggs Type Indicator (MBTI) or DISC personality tests to assess the character and adaptability of entrepreneurs.
Business Theory: Discuss the importance of emotional intelligence in entrepreneurship.
Activity: Self-Assessment and Psychological Testing - Entrepreneurs complete MBTI or DISC tests and discuss how to leverage their strengths.
Afternoon: Business Plan and Vision
Tool Usage: Provide a Business Model Canvas as a framework for writing business plans.
Business Theory: Teach the SMART criteria (Specific, Measurable, Achievable, Relevant, Time-bound) for setting effective goals.
Activity: Business Plan Training and Vision Speech - Entrepreneurs use the Business Model Canvas to draft plans and prepare vision speeches based on the SMART criteria.
